Mr. Chris Chan founded Ultra Instrument Agency (UIA) in 1985. It began as a company providing service and support for the instrumentation business. In 1989, Chris Chan decided to focus on the automation industry, thus, renaming the company Ultra Instrumentation & Automation (UIA) Pte Ltd, supplying automation components and systems in the local market. During the midst of work redesign project in 2001, Chris Chan decided to position the company as a high value-added solution provider for the automation field and renamed it Ultra Industrial Automation Pte Ltd.

Since 1989, UIA has seen solid growth and has created a pool of managers and engineers specializing in the motion control field. UIA has earned a good name in this region for its products and services. UIA’s long-term goal is to become the top motion specialist in this field. As distributor and specialist for industrial automation components, UIA has learned enough to build her own range of product which comprise the Ultra Profile Systems, Ultra Intelligent Actuators and Ultra Mini Controllers.

 UIA’s promise of “i-Partners in Progress” emphasizes that customers are partners in innovation, intelligent solution and integration in its offering of total motion control solutions in the automation industry.  With customers, UIA can grow and progress together.  Notable figures in history have proven great power in progress.

UIA’s milestones and achievements are :

Purpose
To serve the Automation industry, providing better service and value professionally

Vision
To be the leader in providing application solutions and training in the automation field

Mission
To provide solution in motion control and application designs which add value to our clients globally

Values

Unity
Unity through teambuilding and partnerships with suppliers, customers and employees

Leadership
Leadership by example. Every leader is being empowered and equipped to carry out their tasks effectively.

Trust
Building trust through effective communications and mutual acceptance

Responsiveness
Responding to our customers' need in the shortest possible time thereby adding value to our services

Advancement
Advancement through training, life-long learning and adaptability for creativity, innovation, achievements and results.

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